/* Ogle Digital · homepage v5
   v4's dark canvas and four logo tones, one face (Figtree), Chris's face in the hero. Everything reads with JS off. */

@font-face{font-family:"Figtree";font-style:normal;font-weight:300 900;font-display:swap;src:url("fonts/figtree-var.woff2") format("woff2")}
@font-face{font-family:"Figtree Fallback";src:local("Arial");size-adjust:104%;ascent-override:92%;descent-override:24%;line-gap-override:0%}

/* ---------- Tokens ---------- */
:root{--lh-head:1.08;
  --navy:#1b193d;
  --navy-deep:#120f2c;
  --navy-raise:#211e48;
  --navy-panel:#2a2853;
  --navy-edge:#363270;
  --t1:#f7f9fd;
  --t2:#f0c4e5;
  --t3:#e98ecc;
  --t4:#e259b4;
  --pink-ink:#b84993;
  --text:#f7f9fd;
  --text-2:#cfcde0;
  --muted:#a6a3c6;
  --line:rgba(247,249,253,.11);
  --line-strong:rgba(240,196,229,.34);
  --pale-ink:#1b193d;
  --pale-muted:#4a4770;
  --pale-line:rgba(27,25,61,.16);
  --shadow-pink:rgba(226,89,180,.32);
  --shadow:rgba(0,0,0,.55);
  --google-green:#8fe3b0;

  --f:"Figtree","Figtree Fallback","Averta",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --fs-hero:clamp(44px,6.6vw,96px);
  --fs-h2:clamp(34px,4.6vw,64px);
  --fs-h3:clamp(19px,1.6vw,22px);
  --fs-lead:clamp(18px,1.5vw,22px);
  --fs-big:clamp(22px,2.2vw,30px);
  --fs-statement:clamp(28px,3.4vw,46px);
  --fs-label:14px;
  --fs-body:17px;
  --fs-narrative:clamp(17px,1.35vw,20px);
  --lh-body:1.6;

  --s2:8px;--s3:12px;--s4:16px;--s5:20px;--s6:24px;--s8:32px;--s10:40px;--s12:48px;--s16:64px;
  --sec-y:clamp(76px,10vw,140px);
  --container:1200px;
  --gutter:clamp(20px,4vw,56px);
  --radius:14px;
  --col-gap:clamp(32px,4vw,64px);

  --ease:cubic-bezier(.22,1,.36,1);
  --spring:cubic-bezier(.34,1.56,.64,1);
  --d-fast:180ms;--d-base:420ms;--d-slow:700ms;--d-reveal:800ms;
}
/* Ian's monitor is 2560 wide: let the page grow into it */
@media (min-width:1920px){:root{--container:1440px;--fs-hero:128px;--fs-h2:80px;--fs-statement:56px;--fs-big:34px;--fs-lead:24px;--fs-body:18px;--fs-narrative:22px}}
@media (prefers-reduced-motion:reduce){
  :root{--d-fast:0ms;--d-base:0ms;--d-slow:0ms;--d-reveal:0ms}
  html{scroll-behavior:auto}
}

/* ---------- Base ---------- */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;overflow-x:hidden;background:var(--navy);color-scheme:only dark;scroll-behavior:smooth;scrollbar-color:var(--navy-edge) var(--navy);scrollbar-width:thin;caret-color:var(--t4);accent-color:var(--t4)}
body{margin:0;background:var(--navy);color:var(--text);font:400 var(--fs-body)/var(--lh-body) var(--f);-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;overflow-x:clip;text-wrap:pretty;font-variant-numeric:lining-nums}
h1,h2,h3,p,figure,blockquote,ul,ol{margin:0}
ul,ol{padding:0;list-style:none}
img,svg{display:block;max-width:100%}
button,input,textarea{font:inherit;color:inherit}
button{background:none;border:0;padding:0;cursor:pointer}
a{color:inherit;text-underline-offset:.18em;text-decoration-thickness:1px}
::selection{background:var(--t4);color:var(--navy)}
:focus-visible{outline:2px solid var(--t3);outline-offset:4px;border-radius:4px}
.pale :focus-visible{outline-color:var(--navy)}
[hidden]{display:none!important}

.skip{position:absolute;left:var(--gutter);top:-100px;z-index:100;padding:10px 14px;background:var(--t4);color:var(--navy);font:700 14px var(--f);text-decoration:none;border-radius:999px}
.skip:focus{top:12px}
.container{width:min(100% - 2*var(--gutter),var(--container));margin-inline:auto}

/* ---------- Type ---------- */
.h2{font:800 var(--fs-h2)/var(--lh-head) var(--f);letter-spacing:-.03em;color:var(--text);max-width:17ch;text-wrap:balance}
.h2--wide{max-width:22ch}
.h3{font:700 var(--fs-h3)/1.22 var(--f);letter-spacing:-.015em;color:var(--text)}
.lead{font:400 var(--fs-lead)/1.45 var(--f);color:var(--text)}
.prose{color:var(--text-2);max-width:60ch}
.prose p+p,.prose p+ul,.prose ul+p,.prose p+ol,.prose ol+p{margin-top:1.1em}
.prose p.strong{color:var(--text);font-weight:700}
/* running prose reads down one column, a little larger than body, at a comfortable measure */
.narrative{max-width:62ch;font-size:var(--fs-narrative);line-height:1.6}
.narrative .big{margin-bottom:.2em}
.big,.prose .big{font:700 var(--fs-big)/1.25 var(--f);letter-spacing:-.02em;color:var(--text)}
.aside{font:700 var(--fs-lead)/1.35 var(--f);font-style:italic;color:var(--t2)}
.label{font:700 var(--fs-label)/1.35 var(--f);color:var(--muted)}
.hi{color:var(--t4)}
.rule-top{border-top:1px solid var(--line-strong);padding-top:var(--s5)}
.closer{margin-top:clamp(36px,5vw,56px);font:700 var(--fs-lead)/1.35 var(--f);letter-spacing:-.015em;color:var(--text);max-width:34ch}
.closer b{color:var(--t4);font-weight:700}
.closer__sub{display:block;margin-top:8px;font-weight:400;font-size:.8em;color:var(--text-2)}
.wipe{text-decoration:none;background-image:linear-gradient(currentColor,currentColor);background-size:0 1px;background-position:100% 100%;background-repeat:no-repeat;transition:background-size var(--d-base) var(--ease)}
.wipe:hover,.wipe:focus-visible{background-size:100% 1px;background-position:0 100%}

.sec{padding:var(--sec-y) 0;position:relative}
.sec.track,.sec.floor{padding:clamp(72px,8vw,112px) 0}
.sec--raise{background:var(--navy-raise);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.sec .h2{margin-bottom:clamp(32px,4.5vw,56px)}
.split{display:grid;gap:var(--col-gap);align-items:start}
@media (min-width:900px){.split{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
.cols2{display:grid;gap:var(--col-gap)}
@media (min-width:760px){.cols2{grid-template-columns:1fr 1fr}}

/* Lists */
.nopes{display:grid;gap:8px;margin:1.1em 0}
.nopes li{padding-left:22px;position:relative;color:var(--text-2)}
.nopes li::before{content:"";position:absolute;left:0;top:.75em;width:12px;height:2px;background:var(--t4)}
.nopes--x li{padding-left:0;text-decoration:line-through;text-decoration-color:var(--t4);text-decoration-thickness:1.5px}
.nopes--x li::before{display:none}
.nopes--plain li{color:var(--text)}
.dash{display:grid;gap:10px}
.dash li{position:relative;padding-left:22px;color:var(--text)}
.dash li::before{content:"";position:absolute;left:0;top:.75em;width:12px;height:2px;background:var(--line-strong)}
.pair{display:grid;gap:4px;font:700 var(--fs-lead)/1.3 var(--f);letter-spacing:-.015em;color:var(--text)}
.pair span:last-child{color:var(--text)}
.pair span:first-child{color:var(--text-2)}
.prose .pair{margin-top:1.4em}
.prose .pair:first-child{margin-top:0}

/* ---------- Buttons ---------- */
.btn{position:relative;display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:54px;padding:0 26px;border-radius:999px;font:700 17px/1 var(--f);letter-spacing:-.005em;text-decoration:none;white-space:nowrap;transition:background-color var(--d-fast),color var(--d-fast),box-shadow var(--d-base) var(--ease),transform var(--d-fast) var(--ease)}
.btn--pink{background:var(--t4);color:var(--navy)}
.btn--pink:hover{background:var(--t3);box-shadow:0 10px 28px -10px var(--shadow-pink)}
.btn--pink:active{transform:translateY(1px)}
.btn--sm{min-height:44px;padding:0 18px;font-size:15px}
.btn--lg{min-height:60px;padding:0 32px;font-size:18px}

/* ---------- Reveal: only on the set pieces ---------- */
[data-reveal]{opacity:0;transform:translateY(16px);transition:opacity var(--d-reveal) var(--ease),transform var(--d-reveal) var(--ease);transition-delay:calc(var(--i,0)*110ms)}
[data-reveal].in{opacity:1;transform:none}
html.no-js [data-reveal]{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){[data-reveal]{opacity:1;transform:none}}

/* ---------- Header ---------- */
.hdr{position:sticky;top:0;z-index:70;transition:transform var(--d-base) var(--ease),background-color var(--d-base),border-color var(--d-base);border-bottom:1px solid transparent}
.hdr.is-hidden{transform:translateY(-100%)}
.hdr.is-solid{background:var(--navy);border-color:var(--line)}
.hdr__in{display:flex;align-items:center;justify-content:space-between;gap:var(--s6);height:72px}
.hdr__logo{display:flex;align-items:center;min-height:44px}
.hdr__logo img{height:28px;width:auto}
.hdr__nav{display:none;align-items:center;gap:clamp(18px,2.2vw,32px)}
.hdr__nav a{display:inline-block;padding:15px 0;font:400 15px/1 var(--f);color:var(--text-2)}
.hdr__nav a:hover{color:var(--text)}
.hdr__right{display:flex;align-items:center;gap:10px}
.menu{width:44px;height:44px;border-radius:50%;background:var(--t1);display:grid;place-items:center;position:relative}
.menu i{position:absolute;width:18px;height:2px;border-radius:2px;background:var(--navy);transition:transform var(--d-base) var(--ease)}
.menu i:nth-child(1){transform:translateY(-4px)}
.menu i:nth-child(2){transform:translateY(4px)}
.menu[aria-expanded="true"] i:nth-child(1){transform:rotate(45deg)}
.menu[aria-expanded="true"] i:nth-child(2){transform:rotate(-45deg)}
.mnav{position:fixed;inset:0;z-index:65;background:var(--navy);padding:104px var(--gutter) var(--s10);display:flex;flex-direction:column;justify-content:space-between;opacity:0;visibility:hidden;transition:opacity var(--d-base) var(--ease),visibility 0s var(--d-base)}
.mnav.is-open{opacity:1;visibility:visible;transition-delay:0s}
.mnav a:not(.btn){display:block;padding:16px 0;border-bottom:1px solid var(--line);font:700 clamp(26px,7vw,36px)/1.05 var(--f);letter-spacing:-.02em;text-decoration:none;color:var(--text)}
.mnav .btn{margin-top:var(--s6);width:100%}
@media (min-width:980px){.hdr__nav{display:flex}.menu,.mnav{display:none}}
@media (max-width:359px){.hdr .btn--sm{display:none}}
@media (max-width:979px){.hdr .btn--sm{padding:0 14px;font-size:14px}}

/* ---------- Hero: Chris, above the fold ---------- */
.hero{padding:clamp(20px,4vw,64px) 0 clamp(8px,7vw,104px)}
@media (max-width:899px){.hero + .sec{padding-top:56px}}
.hero__grid{display:grid;grid-template-columns:minmax(0,1fr) auto;grid-template-areas:"h1 h1" "nots mug" "lead lead" "body body" "cta cta";column-gap:16px;row-gap:28px;align-items:start}
.hero__h1{grid-area:h1;font:800 clamp(40px,11.2vw,64px)/var(--lh-head) var(--f);letter-spacing:-.04em;color:var(--text);text-wrap:balance;max-width:12ch}
.hero__nots{grid-area:nots;align-self:center}
.nots{display:grid;gap:2px;font:400 16px/1.4 var(--f);color:var(--muted)}
.nots s{color:var(--text-2);text-decoration-color:var(--t4);text-decoration-thickness:2px}
.mug{grid-area:mug;position:relative;width:88px}
.mug__frame{aspect-ratio:4/5;border-radius:12px;overflow:hidden;background:var(--navy-panel);box-shadow:0 18px 40px -18px rgba(0,0,0,.7)}
.mug__frame img{width:100%;height:100%;object-fit:cover;object-position:50% 30%}
.mug__note{display:none}
.hero__lead{grid-area:lead;font:400 var(--fs-lead)/1.4 var(--f);color:var(--t2);max-width:34ch}
.hero__body{grid-area:body;color:var(--text-2);max-width:46ch}
.hero__body b{color:var(--text);font-weight:700}
.hero__cta{grid-area:cta;display:flex;flex-wrap:wrap;gap:12px;margin-top:12px}
.hero__lead,.hero__body,.hero__cta,.hero__nots{opacity:0;transform:translateY(10px);transition:opacity var(--d-reveal) var(--ease),transform var(--d-reveal) var(--ease)}
.hero.is-live .hero__nots{opacity:1;transform:none;transition-delay:120ms}
.hero.is-live .hero__lead{opacity:1;transform:none;transition-delay:220ms}
.hero.is-live .hero__body{opacity:1;transform:none;transition-delay:320ms}
.hero.is-live .hero__cta{opacity:1;transform:none;transition-delay:420ms}
html.no-js .hero__lead,html.no-js .hero__body,html.no-js .hero__cta,html.no-js .hero__nots{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.hero__lead,.hero__body,.hero__cta,.hero__nots{opacity:1;transform:none}}
@media (max-width:899px){.hero__cta .btn{width:100%}}
@media (min-width:600px) and (max-width:899px){.mug{width:132px}}
@media (min-width:900px){
  .hero{min-height:min(calc(100svh - 72px),1000px);display:grid;align-items:center}
  .hero__grid{grid-template-columns:minmax(0,7fr) minmax(0,5fr);grid-template-areas:"h1 mug" "nots mug" "lead mug" "body mug" "cta mug";column-gap:clamp(40px,6vw,96px);row-gap:clamp(16px,2vw,24px);align-items:start;grid-template-rows:auto auto auto auto 1fr}
  .hero__h1{font-size:var(--fs-hero);max-width:11ch}
  .nots{font-size:16px}
  .mug{width:calc(100% - 12px);max-width:440px;justify-self:end;align-self:center;margin-right:12px}
  .mug__frame{border-radius:var(--radius);transform:rotate(1.5deg);box-shadow:0 40px 80px -30px rgba(0,0,0,.8)}
  .mug__note{display:flex;position:absolute;left:4px;bottom:-58px;align-items:flex-end;gap:8px;font:700 22px/1 var(--f);letter-spacing:-.01em;color:var(--t2);transform:rotate(-3deg)}
  .mug__arrow{width:56px;height:40px;color:var(--t4);margin-bottom:10px}
}

/* ---------- House: the edge ---------- */
.edge{margin-top:clamp(48px,6vw,80px);display:grid;gap:2px}
.edge__line{font:800 var(--fs-statement)/1.08 var(--f);letter-spacing:-.03em;color:var(--text)}
.edge__line--g{color:var(--muted)}

/* ---------- Vanity-metrics tickers ---------- */
.ticker{overflow:hidden;border-bottom:1px solid var(--line);padding:13px 0;margin:calc(-1 * var(--sec-y)) 0 calc(var(--sec-y) - 16px);-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.ticker--end{border-bottom:0;border-top:1px solid var(--line);margin:calc(var(--sec-y) - 16px) 0 calc(-1 * var(--sec-y))}
.ticker__in{display:flex;width:max-content;font:700 14px/1 var(--f);font-variant-numeric:tabular-nums;color:var(--muted);animation:tick 44s linear infinite}
.ticker--end .ticker__in{animation-direction:reverse}
.ticker__in span{white-space:nowrap;padding-right:44px;text-decoration:line-through;text-decoration-color:var(--t4);text-decoration-thickness:1.5px}
@keyframes tick{to{transform:translateX(-50%)}}
@media (prefers-reduced-motion:reduce){.ticker__in{animation:none}}

/* ---------- Cost per lead ---------- */
.exchange{margin-bottom:clamp(32px,4vw,48px)}
.exchange .h2{margin-bottom:12px}
.exchange__reply{font:800 var(--fs-statement)/1.05 var(--f);letter-spacing:-.03em;color:var(--text-2)}
.exchange__reply span{color:var(--t4)}

.steps{counter-reset:s;display:grid;gap:8px}
.steps li{counter-increment:s;display:flex;gap:12px;align-items:baseline;color:var(--text);font-weight:600}
.steps li::before{content:counter(s) ".";min-width:1.2em;font-weight:700;color:var(--t4);font-variant-numeric:tabular-nums}

/* Option 2: two leads */
.cplv__lead{align-items:start}
.leads{display:grid;grid-template-columns:1fr 1fr;gap:clamp(12px,2vw,20px)}
.leadc{position:relative;display:grid;gap:6px;padding:clamp(18px,2.4vw,28px);border-radius:var(--radius);background:var(--navy-deep);border:1px solid var(--line);overflow:hidden}
.leadc--win{background:var(--t2);border-color:var(--t2);color:var(--pale-ink)}
.leadc__t{font:700 14px/1.3 var(--f);color:var(--muted)}
.leadc--win .leadc__t,.leadc--win .leadc__o{color:var(--pale-muted)}
.leadc__n{font:800 var(--fs-h2)/.95 var(--f);letter-spacing:-.04em;font-variant-numeric:tabular-nums}
.leadc__o{margin-top:10px;font:400 16px/1.35 var(--f);color:var(--text-2)}
.leadc__w{font:700 var(--fs-lead)/1.2 var(--f)}
.leadc:not(.leadc--win) .leadc__w{color:var(--muted)}
.stamp{justify-self:start;margin-top:14px;padding:6px 12px;border:2px solid var(--t4);border-radius:6px;font:800 16px/1 var(--f);letter-spacing:.06em;text-transform:uppercase;color:var(--t4);transform:rotate(-6deg)}
.stamp--win{border-color:var(--pink-ink);color:var(--navy);transform:rotate(4deg)}
.leads__cap{margin-top:var(--s6);font:700 var(--fs-lead)/1.35 var(--f);letter-spacing:-.01em;color:var(--text);max-width:none}
@media (max-width:480px){.leads{gap:10px}.leadc{padding:16px 14px}.leadc__n{font-size:44px}.leadc__o{font-size:14px}.leadc__w{font-size:16px}.stamp{font-size:14px;padding:5px 9px}}


/* ---------- Conversions ---------- */
.conv .split{align-items:stretch}
.prose .dash{margin:1.1em 0}
/* Google's tally: every line counts one more */
.counted{margin:1.2em 0 1.4em;border-radius:var(--radius);background:var(--navy);border:1px solid var(--line);overflow:hidden}
.counted li{display:flex;align-items:baseline;justify-content:space-between;gap:16px;padding:14px 18px;border-top:1px solid var(--line);color:var(--text)}
.counted li:first-child{border-top:0}
.counted b{flex:0 0 auto;font:800 var(--fs-lead)/1 var(--f);color:var(--google-green);font-variant-numeric:tabular-nums}
/* the customer side, in the pale of Option 2's £100 lead */
.custcard{border-radius:var(--radius);background:var(--t2);color:var(--pale-ink);padding:clamp(24px,3vw,40px)}
.custcard__end{margin-top:clamp(20px,2.4vw,28px);padding-top:var(--s5);border-top:1px solid var(--pale-line);font:700 var(--fs-lead)/1.35 var(--f);color:var(--pale-ink)}
.care{display:grid;align-content:start}
@media (min-width:900px){.care{position:sticky;top:100px}}
.care__h{font:800 var(--fs-big)/1.12 var(--f);letter-spacing:-.02em;color:var(--pale-ink);text-wrap:balance}
.asks{display:grid;gap:6px;margin-top:clamp(18px,2.2vw,26px);font:700 var(--fs-lead)/1.3 var(--f);color:var(--pale-ink)}
.asks li::before{content:"?";display:inline-block;width:1.1em;color:var(--pink-ink)}
.care .closer{margin-top:clamp(24px,3vw,36px)}

/* ---------- Who: the pitch, then what happens after ---------- */
.prose .story__q{margin:1.3em 0 .4em;font:800 var(--fs-big)/1.15 var(--f);letter-spacing:-.02em;color:var(--text);text-wrap:balance}
.beat{background:var(--t4);color:var(--navy);padding:clamp(36px,5vw,72px) 0;margin:clamp(32px,4vw,56px) 0}
.beat__t{font:800 var(--fs-hero)/.9 var(--f);letter-spacing:-.045em}
/* "You sign." types itself out: main.js wraps each letter and reveals them in turn, with a cursor that blinks while it types */
.beat__t{position:relative}.beat__sr{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%);white-space:nowrap}
.beat__t.is-typing .ch{visibility:hidden}
.beat__t.is-typing .ch.on{visibility:visible}
.beat__caret{display:inline-block;width:.07em;height:.78em;margin-left:.04em;vertical-align:-.02em;background:currentColor;animation:caret 900ms steps(1) infinite}
@keyframes caret{50%{opacity:0}}
.story__quote{margin:1.4em 0 0;padding-left:20px;border-left:1px solid var(--line-strong)}
.story__quote p{font:700 var(--fs-lead)/1.35 var(--f);letter-spacing:-.01em;color:var(--text)}
.who__end{margin-top:var(--s4)}

/* ---------- The one-page report ---------- */
.page{position:relative;padding:18px 18px 0 0;width:100%;margin-top:var(--s5)}
.page__stack i{position:absolute;inset:18px 18px 0 0;border-radius:10px;background:var(--navy-panel);border:1px solid var(--line)}
.page__stack i:nth-child(1){transform:translate(18px,-18px) rotate(3deg);opacity:.5}
.page__stack i:nth-child(2){transform:translate(12px,-12px) rotate(2deg);opacity:.7}
.page__stack i:nth-child(3){transform:translate(6px,-6px) rotate(1deg)}
.page__sheet{position:relative;border-radius:10px;background:var(--t1);color:var(--pale-ink);padding:clamp(22px,3vw,34px);box-shadow:0 30px 60px -24px rgba(0,0,0,.7)}
.page__no{display:block;margin-bottom:14px;font:700 14px/1.2 var(--f);color:var(--pale-muted)}
.page__sheet li{font:700 var(--fs-lead)/1.25 var(--f);letter-spacing:-.02em;padding:12px 0;border-bottom:1px solid var(--pale-line)}
.page__sheet li:last-child{border-bottom:0;color:var(--pink-ink)}
@media (min-width:900px){.report .split{align-items:center}}

/* ---------- Performance Max: the recommendations ---------- */
.tools{display:grid;align-content:start}
.neither{display:grid;gap:2px;margin:0 0 clamp(24px,3vw,36px)}
.neither li{font:800 var(--fs-statement)/1.08 var(--f);letter-spacing:-.035em;color:var(--text-2)}
.neither li:last-child{color:var(--text)}
/* one line lights at a time as the block scrolls up the middle of the screen (script sets .is-lit); colour only, no movement */
.neither li{transition:color 300ms var(--ease)}
.neither li.is-lit{color:var(--t4)}
@media (prefers-reduced-motion:reduce){.neither li{transition:none}}
.pmax .split{align-items:start}
/* the strategy reads as one sentence: lead-in, the three recommendations, then the punchline */
.strategy{display:grid;align-content:start}
.strategy__lead{color:var(--text-2);margin-bottom:var(--s4)}
.strategy__end{margin-top:var(--s6);font:700 var(--fs-lead)/1.35 var(--f);letter-spacing:-.01em;color:var(--text)}
.strategy__end b{color:var(--t4)}
.recs{display:grid;gap:12px}
.rec{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:4px 16px;align-items:center;padding:16px 18px;border-radius:12px;background:var(--navy);border:1px solid var(--line)}
.rec__t{font:700 var(--fs-lead)/1.3 var(--f);color:var(--text)}
.rec__s{grid-row:2;font:700 14px/1.3 var(--f);color:var(--google-green);font-variant-numeric:tabular-nums}
.rec__b{grid-row:1/3;grid-column:2;padding:9px 16px;border-radius:999px;border:1px solid var(--line-strong);font:700 14px/1 var(--f);color:var(--text-2)}
.rec:last-child .rec__b{background:var(--t1);color:var(--navy);border-color:var(--t1)}

/* ---------- Ten years selling ---------- */
.sales__in>*{max-width:880px}
.sales__in>.prose{max-width:60ch}
.sales__line{margin-top:clamp(32px,4vw,48px);font:800 var(--fs-statement)/1.12 var(--f);letter-spacing:-.025em;color:var(--text)}
.sales__words{display:grid;margin:clamp(16px,2vw,24px) 0 clamp(32px,4vw,48px);font:800 var(--fs-hero)/.95 var(--f);letter-spacing:-.045em;color:var(--t2)}
.sales__words span{display:block}
.sales__words span:last-child{color:var(--t4)}


/* ---------- Case study: the dice ---------- */
.case .split{align-items:start}
/* lead, story, dice: on phones the dice come last so the KitKat form never pushes the story away (Chris, 12 Oct 2026) */
.case .dicebox__lead{margin:var(--s5) 0 0}
@media (min-width:900px){.case .split{grid-template-rows:auto 1fr;row-gap:50px}.case .dicebox__lead{grid-column:1;grid-row:1}.case .rule-top{grid-column:2;grid-row:1/span 2}.case .dicebox{grid-column:1;grid-row:2}}
.dicebox{display:grid;gap:10px;align-content:start}
.dicebox__lead{font:700 var(--fs-big)/1.2 var(--f);letter-spacing:-.02em;color:var(--text);max-width:18ch;margin-bottom:40px;text-wrap:balance}
/* room for the hop from up and left, so the dice aren't clipped mid-throw */
.dicebox__table{overflow:hidden;padding:84px 12px 0 40px;margin:-84px -12px 0 -40px}
.dice{position:relative;display:flex;gap:30px;perspective:800px;perspective-origin:50% -60%;height:84px;padding:14px 0 0 10px;margin-bottom:22px;cursor:pointer;border-radius:12px;-webkit-tap-highlight-color:transparent;user-select:none;-webkit-user-select:none}
.dice:focus-visible{outline:2px solid var(--t3);outline-offset:6px}
.dice__shadow{position:absolute;left:0;bottom:-2px;width:150px;height:18px;border-radius:50%;background:radial-gradient(ellipse,rgba(0,0,0,.55),transparent 70%);opacity:0;transition:opacity 900ms var(--ease) 900ms}
.dicebox.in .dice__shadow{opacity:1}
.throw{display:block;width:54px;height:54px;transform-style:preserve-3d}
.die{--s:54px;position:relative;display:block;width:var(--s);height:var(--s);transform-style:preserve-3d;transform:rotateX(-40deg) rotateY(50deg);transition:transform 1500ms cubic-bezier(.2,.9,.25,1)}
.die i{--d:radial-gradient(circle,var(--navy) 0 3.8px,transparent 4.4px);position:absolute;inset:-1px;background-color:var(--t1);background-image:var(--d);background-repeat:no-repeat;background-size:12px 12px;border-radius:4px;border:1px solid rgba(27,25,61,.12);backface-visibility:hidden;-webkit-backface-visibility:hidden}
.die .f1{transform:translateZ(calc(var(--s)/2));background-position:center;background-color:#e9e7f4}
.die .f6{transform:rotateY(180deg) translateZ(calc(var(--s)/2));background-image:var(--d),var(--d),var(--d),var(--d),var(--d),var(--d);background-position:24% 20%,24% 50%,24% 80%,76% 20%,76% 50%,76% 80%;background-color:#e9e7f4}
.die .f3{transform:rotateY(90deg) translateZ(calc(var(--s)/2));background-image:var(--d),var(--d),var(--d);background-position:22% 22%,50% 50%,78% 78%;background-color:#d9d6ea}
.die .f4{transform:rotateY(-90deg) translateZ(calc(var(--s)/2));background-image:var(--d),var(--d),var(--d),var(--d);background-position:22% 22%,78% 22%,22% 78%,78% 78%;background-color:#d9d6ea}
.die .f2{transform:rotateX(90deg) translateZ(calc(var(--s)/2));background-image:var(--d),var(--d);background-position:22% 22%,78% 78%}
.die .f5{transform:rotateX(-90deg) translateZ(calc(var(--s)/2));background-image:var(--d),var(--d),var(--d),var(--d),var(--d);background-position:22% 22%,78% 22%,50% 50%,22% 78%,78% 78%}
html.js .dicebox:not(.in) .throw{opacity:0;translate:-36px -50px}
.dicebox.in .throw--a{animation:hop 1500ms cubic-bezier(.2,.9,.25,1) both}
.dicebox.in .throw--b{animation:hop 1500ms cubic-bezier(.2,.9,.25,1) 120ms both}
.dicebox.in .throw.roll{animation:hop2 1300ms cubic-bezier(.2,.9,.25,1) both}
.dicebox.in .throw--b.roll{animation-delay:100ms}
@keyframes hop{0%{translate:-36px -60px;opacity:0}10%{opacity:1}50%{translate:-16px 0}66%{translate:-8px -14px}82%{translate:-2px 0}92%{translate:0 -4px}100%{translate:0 0;opacity:1}}
@keyframes hop2{0%{translate:0 -70px}45%{translate:0 0}62%{translate:0 -14px}80%{translate:0 0}90%{translate:0 -4px}100%{translate:0 0}}
/* first throw lands six and five: a near miss. Six is the back face (rotateX 90 lifts it), five the bottom (rotateX 180) */
.dicebox.in .die--a{transform:rotateX(-32deg) rotateY(38deg) rotateY(720deg) rotateX(630deg)}
.dicebox.in .die--b{transform:rotateX(-32deg) rotateY(-30deg) rotateY(-720deg) rotateX(900deg);transition-delay:160ms}
html.no-js .throw,html.no-js .dice__shadow{opacity:1;translate:0 0}
html.no-js .die--a{transform:rotateX(-32deg) rotateY(38deg) rotateX(-90deg)}html.no-js .die--b{transform:rotateX(-32deg) rotateY(-30deg) rotateX(180deg)}
@media (prefers-reduced-motion:reduce){html.js .dicebox:not(.in) .throw{opacity:1;translate:0 0}.dice__shadow{opacity:1}.dicebox .throw{animation:none!important}.die{transition:none}}
.dicebox__prompt{font:400 17px/1.4 var(--f);color:var(--text-2)}
.dicebox__prompt b{color:var(--t2);font-weight:700}
.dicebox__res{min-height:1.4em;font:700 16px/1.4 var(--f);color:var(--muted);font-variant-numeric:tabular-nums}
.dicebox__claim{justify-self:start;margin-top:4px}
@media (max-width:599px){.dicebox__claim{width:100%;justify-self:stretch}}
.prize{scroll-margin-bottom:24px;display:grid;gap:8px;margin-top:6px;padding:20px;border-radius:var(--radius);background:var(--t2);color:var(--pale-ink)}
.prize__h{font:800 22px/1.15 var(--f);letter-spacing:-.02em}
.prize__p{color:var(--pale-muted);margin-bottom:6px}
.prize label{font:700 14px/1.2 var(--f)}
.prize input,.prize textarea{width:100%;padding:12px 14px;border-radius:10px;border:1px solid rgba(27,25,61,.3);background:var(--t1);color:var(--pale-ink);font-size:16px;caret-color:var(--pink-ink)}
.prize input:focus-visible,.prize textarea:focus-visible{outline:2px solid var(--navy);outline-offset:1px}
.prize__done{color:var(--pale-ink);font-weight:700}
.prize__done a{color:var(--pale-ink)}
.prize .btn{margin-top:8px;background:var(--navy);color:var(--t1)}
.prize .btn:hover{background:var(--navy-panel);box-shadow:none}
.prize :focus-visible{outline-color:var(--navy)}
.prize__trap{position:absolute;left:-9999px;width:1px;height:1px;opacity:0}
.prize__small{display:grid;gap:6px;margin-top:6px;padding-top:12px;border-top:1px solid rgba(27,25,61,.18)}
.prize__small p{font:400 14px/1.45 var(--f);color:var(--pale-muted)}
.prize__small a{color:var(--pale-ink)}
.prize .btn:disabled{opacity:.6;cursor:wait}
.case .prose+.nopes{margin-top:1.4em}
.case__aside{margin-top:10px;color:var(--text-2);font-style:italic}

/* ---------- Not building an agency: the neon sign ---------- */
.neon{border-radius:var(--radius);overflow:hidden;border:1px solid var(--line-strong);box-shadow:0 30px 60px -30px rgba(0,0,0,.7);max-width:460px;width:100%;justify-self:start}
.neon img{width:100%;height:auto}
.neon img{aspect-ratio:4/5;object-fit:cover}
.agency .split{align-items:start}
.agency .neon{margin-top:var(--s5)}

/* ---------- Process: three cards and a blank ---------- */
.process{overflow:clip}
.process__intro{max-width:720px;margin-bottom:clamp(36px,5vw,64px)}
.process__intro .h2{margin-bottom:18px}
.hand{display:grid;gap:16px;perspective:1600px}
.card{--c:var(--t4);position:relative;display:grid;aspect-ratio:5/7}
.card--black{--c:var(--t2)}
.card__in{position:relative;display:grid;transform-style:preserve-3d;transform-origin:50% 60%;transition:transform 1200ms var(--ease) calc(var(--i)*150ms),opacity 500ms var(--ease) calc(var(--i)*150ms)}
.card__front,.card__back{grid-area:1/1;border-radius:var(--radius);border:1px solid var(--line-strong);backface-visibility:hidden;-webkit-backface-visibility:hidden}
.card__front{position:relative;background:var(--navy-panel);padding:14px;display:grid;align-items:center;box-shadow:0 24px 50px -20px rgba(0,0,0,.6);overflow:hidden;transition:border-color var(--d-fast)}
.card__back{position:relative;transform:rotateY(180deg);background:var(--navy-deep) repeating-linear-gradient(45deg,rgba(226,89,180,.14) 0 2px,transparent 2px 12px);display:grid;place-items:center;overflow:hidden}
.card__back::before{content:"";position:absolute;inset:10px;border:1px solid var(--line-strong);border-radius:calc(var(--radius) - 8px)}
.card__back span{width:64px;height:64px;border-radius:50%;border:11px solid var(--t4);display:block;box-shadow:0 0 0 8px var(--navy-deep)}
.card__rank{position:absolute;left:12px;top:12px;display:inline-grid;justify-items:center;gap:3px;font:800 22px/1 var(--f);color:var(--c);z-index:2}
.card__rank svg{width:16px;height:16px;fill:var(--c)}
.card__rank--b{left:auto;right:12px;top:auto;bottom:12px;transform:rotate(180deg)}
.card__frame{position:absolute;inset:12px 28px;pointer-events:none;overflow:hidden}
.pip{position:absolute;left:var(--x);top:var(--y);width:26%;aspect-ratio:1;transform:translate(-50%,-50%);opacity:.2}
.pip svg{width:100%;height:100%;fill:var(--c)}
.pip--flip{transform:translate(-50%,-50%) rotate(180deg)}
/* the ace's spade sits above the words rather than behind them */
.pip--big{width:32%;opacity:.3;top:22%}
.card__body{position:relative;z-index:1;margin:0 8px;padding:22px 16px;align-self:center;background:var(--navy-panel)}
.card__body .h3{font-size:clamp(18px,1.9vw,26px);line-height:1.2}
.card:hover .card__front{border-color:var(--t3)}
html.js .card:not(.in) .card__in{opacity:0;transform:translate(calc((2 - var(--i)) * 40%),80px) rotate(var(--r)) rotateY(180deg)}
html.js .card.in .card__in{opacity:1;transform:none}
html.js .card--blank.in .card__in,html.no-js .card--blank .card__in{transform:rotateY(180deg)}
.card--blank .card__front{background:var(--navy-raise)}
@media (prefers-reduced-motion:reduce){html.js .card:not(.in) .card__in{opacity:1;transform:none}html.js .card--blank .card__in{transform:rotateY(180deg)!important}}
@media (min-width:760px){.hand{grid-template-columns:repeat(4,minmax(0,1fr))}}
@media (max-width:759px){
  .hand{justify-items:center;gap:12px}
  .card{max-width:300px;width:100%;position:sticky;top:calc(88px + var(--i)*14px)}
  .card__body{margin:0 26px;padding:20px}
  .card__body .h3{font-size:25px}
  .card__rank{font-size:24px}
  /* phones: the cards stack and rise into place face up, no flip (Ian, 5 Oct 2026); the blank fourth stays face down throughout */
  .card__in{transition:transform 700ms var(--ease),opacity 500ms var(--ease)}
  html.js .card:not(.in) .card__in{transform:translateY(40px)}
  html.js .card--blank:not(.in) .card__in{transform:translateY(40px) rotateY(180deg)}
}
.process .closer{margin-top:clamp(40px,4vw,48px)}
@media (min-width:760px){.process .closer{margin-left:auto;width:calc((100% - 48px) / 4);font-size:var(--fs-body);color:var(--text-2)}}

/* ---------- Floor ---------- */
.floor__in>*{max-width:880px}
.floor__in>.prose{max-width:60ch}
.floor__min{margin-top:clamp(32px,4vw,48px);font:700 var(--fs-lead)/1.35 var(--f);letter-spacing:-.015em;color:var(--text)}
.floor__nice{margin-top:6px;font:800 var(--fs-statement)/1.02 var(--f);letter-spacing:-.035em;color:var(--t4)}

/* ---------- Testimonials (pale): three, all visible ---------- */
.pale{background:var(--t2);color:var(--pale-ink)}
.pale .h2{color:var(--pale-ink)}
.pale .prose,.pale .prose p{color:var(--pale-muted)}
.pale .prose .big,.pale .closer{color:var(--pale-ink)}
.pale .rule-top{border-top-color:var(--pale-line)}
.track__num{display:block;margin-bottom:.06em;font-size:clamp(120px,21vw,300px);line-height:.82;letter-spacing:-.06em;color:var(--pale-ink);font-variant-numeric:tabular-nums}
.qgrid{display:grid;gap:clamp(28px,3.4vw,44px)}
@media (min-width:900px){.qgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.q{position:relative;display:grid;grid-template-rows:1fr auto;gap:var(--s6);padding-top:var(--s5);--qd:0ms}
.q::after{content:"";position:absolute;top:0;left:0;right:0;height:2px;background:var(--pale-ink);transform-origin:0 50%;transition:transform 900ms var(--ease) var(--qd)}
.q:nth-child(2){--qd:150ms}.q:nth-child(3){--qd:300ms}
.q blockquote,.q figcaption{transition:opacity 700ms var(--ease),transform 700ms var(--ease)}
.q blockquote{transition-delay:calc(var(--qd) + 250ms)}
.q figcaption{transition-delay:calc(var(--qd) + 450ms)}
.q blockquote::before{transform-origin:0 70%;transition:transform 600ms cubic-bezier(.3,1.6,.5,1) calc(var(--qd) + 350ms)}
html.js .q:not(.in)::after{transform:scaleX(0)}
html.js .q:not(.in) blockquote,html.js .q:not(.in) figcaption{opacity:0;transform:translateY(14px)}
html.js .q:not(.in) blockquote::before{transform:scale(.3) rotate(-12deg)}
@media (prefers-reduced-motion:reduce){html.js .q:not(.in)::after{transform:none}html.js .q:not(.in) blockquote,html.js .q:not(.in) figcaption{opacity:1;transform:none}html.js .q:not(.in) blockquote::before{transform:none}}
.q blockquote{font:700 var(--fs-lead)/1.38 var(--f);letter-spacing:-.012em;color:var(--pale-ink);text-wrap:pretty}
.q blockquote::before{content:"\201C";display:block;height:.42em;font:800 56px/1 var(--f);color:var(--pink-ink);margin-bottom:2px}
.q figcaption{display:flex;align-items:center;gap:14px}
.q__face{width:52px;height:52px;border-radius:50%;object-fit:cover;border:2px solid var(--navy)}
.q__who{display:grid;gap:3px}
.q__who b{font:700 16px/1.2 var(--f);color:var(--pale-ink)}
.q__who span{font:400 14px/1.3 var(--f);color:var(--pale-muted)}

/* ---------- Final ---------- */
.final{position:relative;padding:var(--sec-y) 0;background:var(--navy-deep);color:var(--text);overflow:hidden;border-top:1px solid var(--line)}
.final__grid{display:grid;gap:clamp(32px,5vw,64px);align-items:end}
.final h2{font:800 var(--fs-hero)/var(--lh-head) var(--f);letter-spacing:-.045em;color:var(--text);max-width:14ch;text-wrap:balance;margin:0 0 clamp(24px,3vw,40px)}
.final .lead{color:var(--text-2);max-width:44ch}
.final__no{margin:1.2em 0}
.final .cta{margin-top:clamp(28px,4vw,48px);display:flex;flex-wrap:wrap;align-items:center;gap:var(--s5)}
.final__worst{margin-top:clamp(28px,4vw,44px);max-width:46ch}
.final__worst b{color:var(--text)}
.court{display:grid;gap:14px;justify-items:center;width:min(100%,320px)}
.court__card{--c:var(--t4);position:relative;width:100%;aspect-ratio:5/7;border-radius:var(--radius);border:1px solid var(--line-strong);background:var(--navy-panel);box-shadow:0 34px 70px -26px var(--shadow);transform:rotate(-3deg);transition:transform var(--d-slow) var(--spring)}
.court:hover .court__card{transform:rotate(0) translateY(-6px)}
.court__ix{position:absolute;left:14px;top:12px;display:grid;justify-items:center;gap:3px;font:800 24px/1 var(--f);color:var(--c);z-index:2}
.court__ix svg{width:18px;height:18px;fill:var(--c)}
.court__ix--b{left:auto;right:14px;top:auto;bottom:12px;transform:rotate(180deg)}
.court__frame{position:absolute;inset:14px 44px;border:1px solid var(--line-strong);border-radius:8px;overflow:hidden;display:grid;grid-template-rows:1fr 1fr;background:var(--navy-deep)}
.court__half{overflow:hidden;position:relative}
.court__half img{width:100%;height:100%;object-fit:cover;object-position:50% 10%}
.court__half--flip{transform:rotate(180deg)}
.court__frame::after{content:"";position:absolute;left:-12%;top:50%;width:124%;height:2px;background:var(--t4);transform:rotate(-24deg)}
.court__band{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%) rotate(-24deg);background:var(--navy);color:var(--t2);padding:7px 12px;border:1px solid var(--t4);border-radius:999px;font:700 14px/1 var(--f);white-space:nowrap;z-index:1}
.court figcaption{text-align:center}
@media (min-width:900px){.final__grid{grid-template-columns:minmax(0,1fr) auto;align-items:center}.court{width:clamp(250px,24vw,340px);margin-right:12px}}
@media (max-width:899px){.final .btn--lg{width:100%}.court{width:min(100%,300px);justify-self:center;margin-top:12px}}

/* ---------- Sign-off ---------- */
.signoff{background:var(--navy);border-top:1px solid var(--line);padding:clamp(72px,9vw,128px) 0;text-align:center}
.signoff .container{display:grid;justify-items:center;gap:14px}
.signoff__logo{width:clamp(180px,26vw,300px);height:auto;margin-bottom:10px}
.signoff__tag{font:700 var(--fs-big)/1.25 var(--f);letter-spacing:-.02em;color:var(--text);max-width:24ch;text-wrap:balance}
.signoff__who{font:700 16px/1.3 var(--f);color:var(--muted)}
.signoff__no{display:flex;flex-wrap:wrap;justify-content:center;gap:6px 28px;margin:10px 0 4px;color:var(--text-2)}
.signoff__end{font:700 var(--fs-lead)/1.4 var(--f);color:var(--text-2)}
.signoff__end span{color:var(--text)}
.signoff__end b{color:var(--t4)}
.signoff__cta{margin-top:clamp(16px,2vw,24px)}
@media (max-width:520px){.signoff__cta{width:100%}}

/* ---------- Footer ---------- */
.ftr{background:var(--navy-deep);color:var(--text-2);padding:clamp(48px,6vw,80px) 0 clamp(110px,10vw,130px);border-top:1px solid var(--line)}
.ftr__top{display:grid;gap:var(--s8);align-items:start;margin-bottom:clamp(36px,5vw,56px)}
.ftr__logo{display:inline-flex;min-height:44px;align-items:center}
.ftr__logo img{height:30px;width:auto}
.ftr__nav{display:flex;flex-wrap:wrap;gap:0 var(--s8)}
.ftr__nav a{display:inline-block;padding:14px 0;min-width:44px;font:400 16px/1 var(--f);color:var(--text-2)}
.ftr__nav a:hover{color:var(--text)}
.ftr__coord{display:flex;flex-wrap:wrap;gap:8px 22px;margin-bottom:var(--s6);font:700 14px/1.4 var(--f);color:var(--muted);font-variant-numeric:tabular-nums}
.ftr__coord b{font-weight:700;color:var(--t2)}
.ftr__legal{display:grid;gap:var(--s4);padding-top:var(--s6);border-top:1px solid var(--line);font:400 14px/1.65 var(--f);color:var(--muted)}
.ftr__legal strong{color:var(--text);font-weight:700}
@media (min-width:760px){.ftr__top{grid-template-columns:auto 1fr;gap:var(--s16)}.ftr__nav{justify-content:flex-end}.ftr__legal{grid-template-columns:1fr auto;align-items:end}}

/* ---------- Chat bubble ---------- */
.chat{position:fixed;right:clamp(16px,3vw,28px);bottom:clamp(16px,3vw,28px);z-index:75;display:grid;justify-items:end;gap:12px;opacity:0;transform:translateY(12px);pointer-events:none;visibility:hidden;transition:opacity var(--d-base) var(--ease),transform var(--d-base) var(--ease),visibility 0s var(--d-base)}
.chat.is-shown{opacity:1;transform:none;pointer-events:auto;visibility:visible;transition-delay:0s}
.chat__btn{display:flex;align-items:center;gap:8px}
.chat__label{display:inline-flex;align-items:center;height:48px;padding:0 18px;border-radius:999px;background:var(--t1);color:var(--navy);font:700 16px/1 var(--f);white-space:nowrap;transform-origin:100% 50%;transition:transform 560ms var(--spring),opacity 220ms var(--ease)}
.chat.is-min .chat__label{transform:scaleX(.2) translateX(24px);opacity:0;transition:transform 380ms cubic-bezier(.55,0,.45,1),opacity 180ms var(--ease)}
.chat__label.is-swap{animation:relabel 520ms var(--spring)}
@keyframes relabel{0%{transform:scale(1)}35%{transform:scale(1.08,.9)}100%{transform:scale(1)}}
.chat__av{width:60px;height:60px;border-radius:50%;background:var(--t4);padding:5px;display:grid;place-items:center;flex:0 0 auto;transition:transform var(--d-fast);box-shadow:0 10px 26px -10px var(--shadow)}
.chat__av img{width:50px;height:50px;border-radius:50%;object-fit:cover}
/* phones: a smaller bubble; desktop keeps its label open (main.js never minimises it there) */
@media (max-width:899px){.chat__av{width:52px;height:52px;padding:4px}.chat__av img{width:44px;height:44px}.chat__label{height:42px;padding:0 14px;font-size:14px}}
.chat__btn:hover .chat__av{transform:scale(1.06)}
.chat.is-shown.is-min .chat__av{animation:squash 520ms var(--spring)}
.chat.is-shown:not(.is-min) .chat__av{animation:stretch 520ms var(--spring)}
@keyframes squash{0%{transform:scale(1)}35%{transform:scale(1.12,.88)}70%{transform:scale(.96,1.05)}100%{transform:scale(1)}}
@keyframes stretch{0%{transform:scale(1)}35%{transform:scale(.9,1.1)}70%{transform:scale(1.05,.97)}100%{transform:scale(1)}}
.chat__panel{width:min(320px,calc(100vw - 32px));background:var(--navy-panel);border:1px solid var(--line-strong);border-radius:var(--radius);padding:8px;display:none;transform-origin:100% 100%;box-shadow:0 30px 60px -20px rgba(0,0,0,.7)}
.chat.is-open .chat__panel{display:block;animation:pop 420ms var(--spring)}
@keyframes pop{from{transform:scale(.92) translateY(8px);opacity:0}to{transform:none;opacity:1}}
.chat__panel header{display:flex;align-items:center;justify-content:space-between;padding:12px 12px 14px;border-bottom:1px solid var(--line);margin-bottom:6px}
.chat__panel header b{font:700 16px/1.3 var(--f);color:var(--text);display:block}
.chat__panel header small{font:400 14px/1.3 var(--f);color:var(--muted)}
.chat__panel header button{width:44px;height:44px;display:grid;place-items:center;color:var(--text)}
.chat__panel a{display:grid;gap:3px;padding:12px;text-decoration:none;border-radius:8px;transition:background var(--d-fast)}
.chat__panel a:hover{background:var(--navy)}
.chat__panel a b{font-weight:700;font-size:15px;color:var(--text)}
.chat__panel a small{font-size:13px;color:var(--muted)}
html.no-js .chat{opacity:1;transform:none;pointer-events:auto;visibility:visible}
@media (prefers-reduced-motion:reduce){.chat__av,.chat__label{animation:none!important}}

/* ---------- Cookie note: bottom left, small ---------- */
.cookie{position:fixed;left:clamp(16px,3vw,28px);bottom:clamp(16px,3vw,28px);z-index:76;width:min(620px,calc(100vw - 32px));padding:12px 12px 12px 18px;border-radius:var(--radius);background:var(--navy-panel);border:1px solid var(--line-strong);box-shadow:0 24px 50px -20px rgba(0,0,0,.75);display:grid;grid-template-columns:minmax(0,1fr) auto;align-items:center;gap:10px 16px;animation:pop 420ms var(--spring)}
.cookie p{font:400 14px/1.45 var(--f);color:var(--text-2)}
@media (max-width:599px){.cookie{grid-template-columns:1fr;padding:12px 14px}.cookie p{font-size:13px}.cookie__btns button{flex:1}}
.cookie p b{color:var(--text);font-weight:700}
.cookie a{color:var(--t2)}
.cookie__btns{display:flex;gap:8px}
.cookie__btns button{min-height:44px;padding:0 16px;border-radius:999px;font:700 14px/1 var(--f)}
.cookie__btns button{color:var(--text);border:1px solid var(--line-strong);transition:background-color var(--d-fast),color var(--d-fast)}
.cookie__btns button:hover{background:var(--t1);color:var(--navy)}
@media (max-width:599px){.has-cookie .chat{bottom:calc(var(--cookie-h,120px) + 28px)}}
@media (prefers-reduced-motion:reduce){.cookie{animation:none}}
